Understanding the Importance of Website Traffic Analytics

Many websites made by 5U® Website will add website traffic analytics according to customers’ requirements. These analytics capture non-private information for each website visitor, such as the location, source, pages that have been viewed, and the length of time spent on each page.

After collecting all this data, website traffic analytics can show different reports according to different metrics.

understanding the importance of website traffic analytics

Examples of metrics you can track

  • Website traffic: how many people visited your website?
  • Gender: how many females vs. males were the majority of your visitors?
  • Age: what is the distribution of each age group?
  • Location: how many website visitors were from Vancouver, Richmond, Burnaby, etc.?
  • Traffic source: how many of your website visitors were acquired by advertising on different websites?
  • Top pages: which pages on your website received the most traffic?

Website traffic analytics can also show us many different dimensions of data. For example, how many visitors have sent a quote request through your website? From what channels do visitors show that they are most interested in the products and services you sell? Making good use of website traffic analytics can play an important role in promoting your business. Contact 5U® Website today to talk about how you can add traffic analytics to your website.

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